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Cover Letter - Online Marketing Director

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Example of a cover letter for applying to an online Marketing Director position. Notice the subtle opening mentioning the company's needs. It's a perfect introduction for listing your experience and skills as an applicant. In a cover letter, you should avoid repeating what is on your CV. Instead you must give an incentive to the recruiter to read your CV drawing their attention to your key selling points. Briefly mention your achievements using relevant keywords such as Internet advertising ,business development, branding, campaign, SEO, Social Media. End your cover letter with a call to action. Make them want to call you. Be optimistic but not pushy. Don't mention any date or say that you will call to follow up on your application. Instead you could say that an interview would be an excellent time for you to explain what contribution you can make at the company.

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